Meet Marcus
Marcus
Digital Technology Advisor
Available on: All yearly memberships
Straightforward guidance for leaders making digital, data and AI decisions under uncertainty.
Digital, data and AI decisions made practical
Marcus is a former CIO and CTO with decades of experience helping leaders navigate digital, data and AI when the topics move fast and confidence is hard to find. He turns emerging ideas into plain language, so you can ask better questions and make choices you can defend.
He is especially useful when you are dealing with unknowns, vendor claims, shifting roadmaps and complex trade-offs. Expect clear options, sensible governance, risk-focused thinking and practical ways to keep delivery on track and keep your tech team honest.
Why Marcus is different
Plain English, fast
Explains AI, data and digital concepts without jargon or hand-waving.
Leader-grade questions
Gives you the questions that reveal gaps, risk and reality in delivery.
Governance that works
Practical decision rights, controls and guardrails without bureaucracy.
Delivery honesty
Helps you test plans, claims and timelines with grounded scrutiny.
What he’s like
- Straightforward: gets to the point and stays practical
- Curious and sceptical: pressure-tests claims without turning cynical
- Risk-aware: focuses on data, security, compliance and operational impact
- Delivery-minded: cares about outcomes, not slideware
- Good with uncertainty: helps you move forward without pretending the unknowns are solved
What Marcus believes
Digital and AI success is not magic. It is clear choices, honest trade-offs, good governance and disciplined delivery.
What you can ask Marcus
- “Explain this AI or data concept in plain English, then tell me what matters.”
- “Review this vendor pitch. What are the gaps and risks?”
- “Is this roadmap realistic, and what should I challenge?”
- “What governance do we need for this initiative?”
- “What are the key risks, and how do we control them?”
- “Help me ask my tech team the right questions in the next steering committee.”
How to get the best from Marcus
- Start with context: what you are trying to achieve, by when and why it matters.
- Share the artefacts: roadmap, charter, budget, vendor deck, architecture sketch, risks.
- Pick a mode: “Explain”, “Challenge” or “Govern”.
- Ask for outputs: questions to ask, decision options, risks and controls, next steps.
Who should use Marcus
Marcus is for leaders who need to make digital, data and AI decisions without being pulled into jargon, hype or technical rabbit holes. He helps you keep delivery honest, governance sound and choices defensible.
- Executives sponsoring digital, data or AI programs
- Leaders working with vendors, partners or internal delivery teams
- Managers translating strategy into roadmaps and investment cases
- Boards and steering committees needing sharper questions
- Teams navigating new AI risks, controls and governance